Lesson 10: Learn how to use Video Testimonials to Significantly Increase Profits
In this exercise you will plan your own video testimonial strategy.
Choose which type of video will suit you: “DIY on-the-fly”, “Conversational Testimonial” or the “Case Study”.
Identify the barriers of sale you would like to address with the videos.
Make a list of your customer that can discuss these barriers in the form of a testimonial.
Once you have completed these three simple steps you will be ready to start making video testimonials for your business.
Take a few minutes to watch this sales video from the Ultimate 48 hour author, Natasa Denman. You will notice how 3 client testimonials are used that address specific objections.
Video Time: 11:06
In this video I'm going to show you why Testimonial Videos can Rock Your World!
Lesson 11: Three Easy Ways to make Videos that Look and Sound Great.
The exercise for this lesson is to research which one of these video production techniques works best for you. Anyone one these options are a great start and whichever one you choose is fine. Remember the most important element to a successful video is NOT what camera it was shot on the content and the video marketing strategy behind it.
Lesson 12: Learn 8 Insider Tips to Deliver Knockout Camera Presentations like a Professional
Video Time: 8:21
In this lesson you will learn Three Easy Ways to make Videos that Look and Sound Great.
The exercise for this lesson is to simply get started o,r if you have already started, try for some more ambitious videos.
Over the next week I would like you to try and do a video everyday just for practice. It can be the same video or it can be 7 different ones.
Remember to warm up with Tongue Twisters!
“red leather, yellow leather, red leather, yellow leather”
“red lorry, yellow lorry”
“A peck of pickled peppers Peter Piper picked. If Peter Piper picked a peck of pickled peppers,: Where’s the peck of pickled peppers that Peter Piper picked?”
“Tip of the tongue, tip of the teeth”
Video Time: 11:08
In this video I’m going to show you show eight insider tips so you can build your confidence and deliver knockout camera presentations like a professional even if you hate seeing and hearing yourself on video.